A glimpse of identity: Short Film for Armine Tumanyan Personal Brand

Service

Industry

Client

Brand Consulting, Art Direction
Arts
Armine Tumanyan

With Armine Tumanyan — art manager, curator, and painter — the story had many sides. The artist in her studio, the curator shaping exhibitions, the manager guiding cultural projects.

 

The film we created brings those layers together, shifting between the intimacy of her paintings and the broader scope of her curatorial work. It isn’t just about showing what she does, but about revealing how each role feeds into the other.
For SHACLAMIAN, the challenge was to find a visual rhythm that could hold it all and still feel effortless.

 

The result is a promotional piece, a cinematic portrait of identity, capturing the connections between art, culture, and personality.

Armine Tumanyan walking through an airport terminal, featured in SHACLAMIAN’s personal branding film highlighting her work as an art manager, curator, and painter.
Abstract colorful painting by Armine Tumanyan, featured in SHACLAMIAN’s personal branding film highlighting her work as artist, curator, and art manager.
Exhibition panel featuring Armine Tumanyan’s portrait and biography, highlighting her career as an artist, curator, and organizer of international art events.
Close-up of Armine Tumanyan’s signature on a painting canvas, featured in SHACLAMIAN’s personal branding film.